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Course Name: Introduction to visual communications

Course Code:  


Credit Hours:

6 Credit


Topics Covered in This Course:

  In Section 1 of this course you will cover these topics:
     Aesthetics Theory
     Creative Visualization
     Perception Theory
     Eye Tracking Methodology And The Internet
     Perception And The Newspaper Page : A Critical Analysis
     Representation Theory
  In Section 2 of this course you will cover these topics:
     Cultural Palettes In Print Advertising: Formative Research Design Method
     Content Analysis Of Representation: Photographic Coverage Of Blacks By Non Daily Newspapers
     Theory Of Visual Rhetoric
     A Visual Rhetorical Study Of A Virtual University'S Promotional Efforts
     Visual Metaphors In Print Advertising For Fashion Products
     Empowerment Through Shifting Agents: The Rhetoric Of The Clothesline Project
  In Section 3 of this course you will cover these topics:
     Cognitive Theory
     Children'S Comprehension Of Visual Images In Television
     Visual Semiotics Theory
     An Intended-Perceived Study Using Visual Semiotics
     Reception Theory
     A Textual Analysis Of Political Television Ads
  In Section 4 of this course you will cover these topics:
     Phenomenology And Historical Research
     Narrative Theory
     Using Narrative Theory To Understand The Power Of News Photographs
     A Survey Of Reactions To Photographic Manipulation
     Visual Literacy Theory
  In Section 5 of this course you will cover these topics:
     Media Literacy, Aesthetics, And Culture
     Cultural Studies Theory
     A Burkean Analysis Of A Television Promotional Advertisement
     A Cultural Analysis Of The Unisys Monitor Head Television Commercial
     a historical approach to understanding documentary photographs: dialogue, interpretation, and method
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